2026
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Our work redefines the fish oil industry standard through a tripartite innovation framework: Authenticity, Freshness, and Completeness.
Visual Authenticity: Breaking away from traditional opaque capsules, we introduced a liquid bottled format. This allows consumers to visually verify the purity and quality of the oil, setting a new benchmark for transparency in the supplement market.
Technological Freshness: We utilize a natural Triglyceride (TG) structure, which enhances bioavailability by 3x compared to standard forms. Furthermore, our proprietary "75-Minute Fresh-Catch Lock" process, combined with a dual-preservation system (Olive Polyphenols + Haematococcus pluvialis Astaxanthin), effectively prevents oxidation and preserves nutrient potency.
Systemic Completeness: Moving beyond single-nutrient solutions, our formula scientifically balances Omega-3, 7, and 9, enriched with rare DPA. Fortified with Vitamin D3, polyphenols, and astaxanthin, it delivers a holistic nutritional shield supporting cardiovascular health, cognitive clarity, metabolic vitality, and barrier resilience.
Credits
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Yijing Wang, Yijun Huang, Jinghan Cao
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Mobile Apps & Softwares - User Experience
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United States
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American Kidney Fund
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Website - Educational / Training
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United States
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Dexcom
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Integrated Marketing - Integrated Marketing Campaign
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United States
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FCB Health New York
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Social Media - Healthcare & Pharma
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United States