2023

SFC Group Journal Ad

Entrant

SFC Group

Category

Advertising - Magazine Ad

Client's Name

SFC Group

Country / Region

United States

SFC Group is a 100% virtual, full-service marketing and communications agency focused on healthcare. From iconic legacy brands to small start-ups, global enterprises to hometown healthcare systems, we offer integrated solutions from a team united by one common goal: to be the best by consistently delivering strategic counsel, killer creative, and seamless execution. As a fairly small agency, we have an innate understanding of the specific challenges that small businesses face on a daily basis. Why is that important? Because brands that aren’t backed by Big Pharma can’t afford teams of marketers billing hour after hour after hour for a single brochure or digital ad campaign. And we know that. We also know they deserve award-winning creative and top-notch strategy just as much as the big dogs. With this journal ad, our goal was to show who we are while showcasing our killer creative. Our ONE hero image holds court front and center while pithy copy clearly shows that we are an agency that does things differently. We’re the ONE agency that changes everything.

Credits

Executive Creative Director & Art Director / SFC Group
Brian Zandman
Copywriter / SFC Group
Jen Fry Devault
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