2024
Entrant
Category
Client's Name
Country / Region
When asked, 72 percent of men say they would rather be doing household chores, like cleaning toilets, than going to the doctor.
65 percent of respondents said they avoid going to the doctor as long as possible. And the facts and excuses got even worse: lying, avoidance, self diagnosing...the list got long.
We started seeding the idea that Real men see the doctor.
Credits
Entrant
Chemistry Agency
Category
Advertising - Vehicle Graphics
Country / Region
United States
Entrant
Boundless Life Sciences
Category
Marketing Campaign - Marketing Campaign / Others__
Country / Region
United States
Entrant
Meikelai
Category
Future Innovation Design - Product Design
Country / Region
China
Entrant
SFC Group
Category
Advertising - Logo
Country / Region
United States